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Public Opinion Strategies is proud of our successful
initiative record.Over the last decade, our firm
has been on the winning side of over 60 initiative and referendum
campaigns – an 85% victory
record. We have extensive experience in polling
both for AND against initiatives around the country, which
provides us with an unmatched depth of understanding in translating
polling data into winning campaign strategies.
For example, just last year an overwhelming 80% of Summit
County, Colorado voters approved a property tax extension
to primarily fund water and other capital projects in the
county. The initial survey conducted in June determined exactly
which components to include in the measure:
“Public Opinion Strategies, and in particular
Lori Weigel, was instrumental to the success of our recent
TABOR ballot issue to extend an existing mill levy for 12
years. Lori was an enthusiastic team member who expertly
developed our initial survey and then helped us refine our
proposal and the key points we conveyed to the electorate.
Our 4 to 1 approval rating at the polls for a tax measure
is proof of our success. Thanks!"
Ron Holliday, County Manager, and Jeff Huntley, County Attorney
Our recent success is not without parallel. In the last
three years, our firm has established an 85%
victory rate. In 2003 alone, our initiative
clients won four out of five ballot measures. In 2000, we
polled for sixteen initiatives, winning fifteen – a
stunning 94% success rate. In 1998, we polled
for six initiative campaigns, winning five, and in 1996, our
clients won ten initiative campaigns from the local to statewide
level.
And, these are only the measures which have gone to the ballot.
An important piece of our work is on behalf of local governments,
districts and community groups establishing the feasibility
of a potential initiative. We don’t shirk from advising
groups to wait when the data indicates chances for success
are low.
Our
Initiative Experience Includes:
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